Performance Bicycle

Tasked with showcasing the inaugural Performance Bicycle line. Art Directed the entire book. Art directed photography, cast models, and did location scouting all over the Research Triangle, NC. Was on press for color and QA supervision. Cover and insert pages printed on 100% recycled paper. Photo pages on 50% recycled paper. Booklet received regional design and printing awards.


1993 PICA-NC award for Best Mixed Media Brochure

Packaging and POP for Walmart Performance Bicycle Sales.

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